Slam Jam x Adidas
Website illustrations / 2020
Spraypainted artworks done for Slam Jam x Adidas Original ZX8000 IRAK.
IRAK joined forces with adidas Originals to partner on two sneakers in its fabled ZX running franchise, first released in 1984 and then relaunched in the mid ‘00s as the A-ZX series, which merged buzzy partnerships with novel performance technology with sartorially-forward designs. IRAK’s first spin on the RMX EQT Support Runner released in 2007, just after Christmas, and its second followed just months later.
In 2020, Adidas Originals commemorated the impact of A-ZX with over two dozen drops sprinkled with high-profile collaborations, of which IRAK will again be one. Like its predecessors, IRAK’s latest contribution to the project, two takes on the ZX 8000, offers a mad mix of color and texture, combining 3M, GORE-TEX, and a hard-to-miss IRAK logo on the toe.
Text by: Isabel Flower
External link:
Slam Jam x Adidas (Website illustration) / Spray on paper / 2020
Slam Jam x Adidas (Website illustration) / Spray on paper / 2020
Slam Jam x Adidas (Website illustration) / Spray and collage on paper / 2020
Slam Jam x Adidas (Website illustration) / Spray on paper / 2020
Slam Jam x Adidas (Website illustration) / Spray on paper / 2020
Slam Jam x Adidas (Website illustration) / Spray on paper / 2020
Slam Jam x Adidas / Slam Jam in-store banner, Milan (IT) / 2020